Breweries & Taprooms – How to Start an Events Program

From the beer connoisseur to the simple beer sipper, we visit breweries, brewpubs, and taprooms for more than just the beer. We visit breweries for the overall experience. Yes, the beer needs to be crafted well, but a brewery offers a laid-back, un-stuffy, relaxing, and enjoyable environment, all paired with tasty beer on draft.

Breweries make excellent event venues for those same reasons. Event planners are searching for a unique space. They want to host an event in a more casual setting that allows the guests to relax and fully enjoy themselves and other guests.

This handbook covers:

1. 1. Why Breweries & Taprooms Should Host Events 
      1. 5 Reasons to Host Events at Your Brewery
   2. Crafting An Event Program At Your Brewery Is Not As Complicated As You Think
   3. Tripleseat Makes Planning Events As Easy As Boiling Kettle Water
   4. Common Brewery Event Practices
   5. How to Overcome the Top 6 Concerns of Hosting Brewery Private Events
   6. Empower Your Brewery Guests To Reserve Their Own Tables and Beer
   7. How to Market Your Brewery for Private Events
      1. Marketing Best Practices From Brewery Experts
      2. Create Your Brewery Marketing Strategy
   8. Start My Brewery Events Program Today