$55,000 More in Sales Per Year

This is an estimated net return from partnering with Tripleseat. Feel free to change the numbers to re-calculate your return.

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The Event business for venues can represent close to 30% of the overall revenue and is much more profitable. Gone are the days of looking at the event business as reserved only for the holiday season. More and more operators are hiring full time sales people to book and manage events.

The Problem

With the focus on sales and filling function room space comes new challenges. Such as who can I call? How do you capture leads? How can I close prospects faster? How do I manage my existing private dining customers? What can I do to streamline my booking planning process to allow for more time to market and sell the event space?

The current paper based process of managing and booking events is a fractured, time consuming mess that results in poor customer service, frustrated managers and lost revenue. Customer Relationship Management (CRM) software have been in the market for years, but they do not provide the necessary tools that venues require.

A recent study of restaurants using Tripleseat with a one dedicated Sales Manager averaging five events every month at a rate of $2,000 per event has shown an increase in new sales of 47% or $56,000 in event revenue in one year. Below are average results using Tripleseat:

  • $4K Improve productivity and multi-tasking

    Tripleseat can reduce by 50% the amount of paperwork and wasted time required to book and plan an event. The time savings resulted in more selling opportunities producing 2 additional bookings or $4,000 in new revenue.

  • $24K Strengthen sales management

    Tripleseat tracks the who, what, where, when and why of all your events – making it possible to cross-book multiple properties, fill last-minute cancellations, solicit upcoming meetings and market towards new business. Tripleseat customers are gaining at least 12 new bookings per year for $24,000 revenue.

  • $24K Greater lead capture and cross-selling capabilities

    A recent Cornell study showed that 28% of Group Sales Inquiries are lost, ignored or abandoned by Catering Sales Managers. Tripleseat can cut that number in half and add new leads via the Tripleseat Venue Finder, Lead integration with your existing website and the Tripleseat lead Facebook application. Tripleseat customers are gaining on average at least 12 additional Bookings per year for $24,000 in additional revenue.

  • $4K Improved customer relations

    Tripleseat allows restaurants to instantly cross sell properties,confirm space, dates and menus – eliminating the risk of losing business to competitors, while customers wait for your staff to research their request. Tripleseat allows you to deliver uninterrupted customer service by providing online customer information, access to past account history and more. This results in a minimum of 2 additional bookings per year or $4,000.

Save time and money with Tripleseat

Tripleseat has captured well over 3 million leads worth an estimated $6 Billion (with a B) in new event business and manage $7 Billion in events. With 30,000 restaurant, hotel and unique venues event managers, Tripleseat is delivering on the promise of helping capture new business and streamlining the event planning process.

Answers to Common Questions

  • What types of payments do you accept?

    We can invoice and you can pay by check, or you can use a credit card.

  • Can I cancel my account anytime?

    Yes. There are no long term contracts, and although we would hate to see you go, you can cancel your account at any time.

  • Is there any hardware to buy or additional costs?

    You access Tripleseat using a standard web browser. We require no specialized hardware other than a computer with internet access.

  • Do you offer any type of discount?

    We offer discounts for organizations with multiple locations. Contact us for details.


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