Key Results at a Glance
Streamlined event operations by centralizing inquiries, bookings, and guest details in one system
Increased private event revenue by converting more leads into confirmed events with faster response times
Improved team efficiency and visibility across locations with consistent processes and reporting
Lord Hobo is a Boston-based brewery and restaurant group known for its craft beer and dynamic taproom experiences. With multiple locations and a growing private events business, the team manages everything from small tastings to large private gatherings.
Before adopting Tripleseat, Lord Hobo struggled to manage its event operations efficiently. The team relied heavily on manual processes, scattered Google Docs, and one central email account, which led to frequent errors, lost visibility, and inconsistent communication with clients.
As Lord Hobo’s event business expanded, their manual processes couldn’t keep up. The lack of a centralized platform made it difficult to track details, share updates, and maintain accurate client information.
Before Tripleseat, one team member was juggling all event logistics manually, which left plenty of room for mistakes. With so many moving parts, even minor errors could lead to miscommunications, double-bookings, or lost leads.
Because all event information lived under one personal email account, staff members across departments couldn’t access key details. This system caused confusion, delayed responses, and limited insight into event progress.
Lord Hobo stored client information in multiple Google Docs without consistent formatting or branding. This decentralized approach made it difficult to share updates, maintain professionalism, and confirm that client communication was on-brand and error-free.
Lord Hobo’s leadership team sought a platform that could centralize all event data, streamline communication, and reduce manual entry errors. After comparing several systems, they found Tripleseat to be the most intuitive and effective solution for their needs.
They were particularly impressed by Tripleseat’s automation tools, reporting capabilities, and integration flexibility—all of which supported their goals for scalability and efficiency.
Key reasons Lord Hobo chose Tripleseat:
Tripleseat provided a unified platform where Lord Hobo could manage every aspect of event operations from lead capture to final invoicing. With automation, templates, and reporting tools, the team was able to eliminate manual errors and standardize their workflow across locations.
By leveraging pre-saved templates and branded auto-tasks, the team now executes events consistently and professionally. Each event starts from a proven foundation rather than from scratch, cutting prep time and minimizing errors.
With shared access to Tripleseat, every team member from sales to kitchen staff has visibility into upcoming events. This transparency ensures alignment, reduces back-and-forth emails, and empowers teams to take action quickly.
Tripleseat’s analytics and reports allow Lord Hobo to track lead conversions, event performance, and revenue growth with accuracy. Managers can identify trends, forecast demand, and make data-driven decisions to drive profitability.
Since implementing Tripleseat, Lord Hobo has seen dramatic improvements in both efficiency and profitability. The platform not only streamlined communication but also helped the team double event revenue across two locations.
Lord Hobo’s experience demonstrates how operational efficiency directly impacts growth and customer experience.
Are your event operations being held back by spreadsheets and scattered communication? Tripleseat brings everything together—leads, clients, tasks, and reports—so you can focus on growing your business and delivering exceptional experiences.
Request a demo today to see how Tripleseat can streamline your event operations and drive measurable results.
Book a Demo