There is always more to learn about marketing in the hospitality industry, especially as you look to attract a variety of audiences in a variety of ways. On Tripleseat’s podcast, Two Chicks, Three Seats, my co-host Kate Kennedy and I often discuss the importance of email and social media marketing, but not always the other nitty-gritty details of search engine optimization, website creation, building a brand, and deeper marketing strategy. So we decided to bring in a marketing expert to discuss an overall marketing strategy for our listeners.
On the latest episode of Tripleseat’s podcast, Two Chicks, Three Seats, Kate and I are joined by digital marketing expert Rich Brooks. Brooks is the president of flyte new media, a full-service digital marketing agency in Portland, Maine, that represents a variety of clients in varying industries. Brooks is also a podcaster himself and has his own show called The Agents of Change Podcast, where he interviews marketing experts from across the world.
On episode 71 of Two Chicks, Three Seats, Brooks shares his marketing wisdom for the hospitality industry, specifically discussing creating a marketing strategy, social media, branding, SEO, and more. If you are a hospitality business owner, event professional, or marketing manager, this episode is for you!
Brooks is also presenting at our upcoming EventCamp conference on Tuesday, Sept. 13, in Boston. Watch his live session, The BARE Essentials of Digital Marketing, by registering for EventCamp.
Or view the video of our conversation below:
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Listen to Two Chicks, Three Seats for interviews with event industry guests and discussions of news, food and beverage trends, and marketing tips for the hospitality business.