How Your Restaurant Can Be a Mother’s Day Destination


Mother’s Day – the busiest day of the year for restaurants – is this weekend. More than 87 million adults plan on dining out this Sunday because it’s what your mom really wants to do to celebrate. Having a meal with family tops the list of what moms want for a Mother’s Day gift.

What is your restaurant doing to make Mother’s Day the top dining destination in your area? You might want to try one of these ideas from Tripleseat customers that go above and beyond for mom:

Teach families to cook (so mom won’t have to!)

Uncorked Kitchen & Wine Bar in Centennial, Colo., has two cooking classes lined up for Mother’s Day. The whole family can learn how to make brunch (including cocoa and hazelnut French toasts, and a spring vegetable baked frittata), or lunch (tagliatelle with roast chicken, asparagus, peas, and roasted red peppers in white wine sauce is on the menu) without using every dish in the kitchen at home.

Make it all about dessert

New York City-based ice cream parlor CoolMess will satisfy mom’s sweet tooth and creativity. The restaurant was founded by mom Marguerite Loucas, who was looking for things to do with her kids that they would never get tired of. CoolMess invites customers to invent their own ice cream flavors. Start with a base flavor of chocolate, vanilla, or strawberry sorbet, choose from 24 toppings (like pound cake, chocolate coffee beans, or brownie bites), add them to their ice cream machines, and blend your flavor. 

Combine brunch, movies, and cocktails

Alamo Drafthouse Cinema’s 41 locations have created a Mother’s Day experience – all you have to do is buy the tickets. They’re showing classic movies “Breakfast at Tiffany’s,” “The Sound of Music,” and “Mrs. Doubtfire.” Alamo Drafthouse also created a special brunch menu for each movie, as well as drink pairings.

Make mom’s day – all year round

Whatever your restaurant offers for Mother’s Day is guaranteed to make mom happy because she’s spending time with the people she loves. However, you don’t have to stick to Mother’s Day weekend to celebrate moms. Think of offering promotions or events throughout the year that give moms a break or make them feel special. If 87 million people take mom out for a meal this weekend, they’ll be willing to stop by for other ways to tell her how much they love her.