5 Ways to Improve Your Guest’s Event Booking Experience


It’s no secret that Tripleseat makes booking events easy and efficient for event managers, but have you ever thought about how your guests are benefiting from Tripleseat?

It’s important to step back and look at the booking process from the guest’s point of view so you can identify any points in your process that may trip them up and hold them back from booking with you. We’ve done the hard work for you by identifying common points of guest frustration and we have five tips you can use in Tripleseat to improve your guest’s event booking experience. The good news is that you already have these features in your Tripleseat account, and you can start using them today.

We recently covered these tips in a webinar, and you can view the recording of that session below.

Check out our summary of the tips from the 5 Ways to Improve Your Guest’s Event Booking Experience webinar:

Tip 1: Utilize the Tripleseat lead form on your website
If potential clients can send an event inquiry at any time of day or night without having to pick up the phone, they will be more likely to book with you. So make sure that you’ve embedded the Tripleseat lead form on your website for easy access. Your prospect can quickly submit their inquiry and they’ll receive an automatic email to let them know you have received their request. You can also be sure that all inquiries submitted get right to you instantly. No more paper notes or missed phone calls; the leads get sent right to your Tripleseat dashboard where you can view, sort, and send out messages.

Tip 2: Create email templates with pictures and links to menus 
Responding right away with as much information as possible is the key to winning the event business. When you create an email template within Tripleseat that lets the client know you have space for their event — and includes photos of your rooms and descriptions — they can make their decision immediately. Take it a step further by adding links to your event menus from your website, and your guests will have all the information they need to start planning right away

Tip 3: Share the Guest Portal
Each Tripleseat discussion you send includes a link for the contact to view their event online in the Guest Portal feature, a one-stop shop with all of their event information that they can check at any time. The event details, your venue information, contracts, discussions, and payments can all be viewed and managed here. The guest portal is updated automatically every time you make a change to an event. Providing your guests with the most updated information that they can access day or night gives them your peace of mind that you’re on top of all of their details. And this will set you apart from other venues.

Tip 4: Take advantage of electronic contract features
We offer e-signatures for your documents so guests can avoid printing, signing, and scanning/faxing documents back to you. You’ll also get instant notifications when contracts have been signed. Consider allowing guests to choose a gratuity amount in advance as well, which can be done right from the contract at any point in the event process and added directly to the final bill

Tip 5: Accept online payments
Nothing is easier than paying online; in fact, it’s expected these days. If the guest can confirm their event with a deposit online as opposed to filling out a credit card form or mailing a check, it will save them time. It’s also a more secure way to keep their information safe.

Join us for more Beyond Basics webinars

Sign up for the rest of the Beyond Basics series by visiting Tripleseat’s events calendar page. If you missed any of our Beyond Basics webinars, you can find all of the recordings on the blog.