When we surveyed event professionals in 2019, we asked them about the top tools they used for marketing, they told us that they used 12 tools to promote their venue. That’s a lot of platforms to manage and it’s easy to get overwhelmed trying to run them all.
That’s why we always invite marketing experts to speak at EventCamp — marketing is an important topic that can help drive event bookings and revenue, but you need to have a strategy to make it work. This year, Corissa Saint Laurent, Marketing Strategist, Speaker & Trainer, will speak at EventCamp West in Las Vegas on Tuesday, April 14 and EventCamp East in New York City on Tuesday, April 28 during a session titled Use Search, Social, & Seminar Marketing to Generate More Event Leads. Her session will teach you the very best practices in search marketing, using social media to attract leads, and how to build engagement through live events that educate and inspire. Get tickets for this year’s EventCamp conference at tripleseateventcamp.com.
If you can’t wait until EventCamp to get expert marketing advice, check out these videos from past years for tips from our speakers:
EventCamp 2019: Leads, Leads, Leads with Janet Kurtz of Kurtz Hospitality Marketing
It’s not enough just to use email, a website, digital listings, and social media marketing tools to attract prospects. You need to be smart about how you use these tools and content to drive new business. We’ll share the top marketing tips that will bring your venue more quality leads and more sales.
Speaker: Janet Kurtz, President & CEO, Kurtz Hospitality Marketing
EventCamp 2019: Making Email Marketing Work for You with Anissa Starnes of Swingbridge Consulting
Despite the abundance of marketing tools and channels, no tool has the return on investment like email marketing. You’ll learn how to use email marketing the right way and how to create a marketing email for your events business that drives action and profits.
Speaker: Anissa Starnes, President, Swingbridge Consulting
EventCamp 2019: How to Secure Business Growth with Retention Marketing with Dorien Morin-van Dam of More in Media
You spend time, effort and money to woo potential new customers. Your fancy marketing funnel works. Once these new customers buy and receive what you have promised, you start again. Are you someone who repeats these successful marketing cycles, or even have several cycles running simultaneously? There’s a faster and often cheaper way to secure business growth. Let’s talk about how you can grow your business by nurturing the customers you already have with these three customer service-friendly retention marketing ideas!
Speaker: Dorien Morin-van Dam, Social Media Marketing Consultant for More In Media
EventCamp 2018: How to Get Results with Email, Social Media, and Other Digital Marketing Tools
There’s no shortage of digital marketing tools – email, Facebook, Twitter, Instagram, Pinterest, websites, digital ads, search engine optimization, and so much more. While it’s great to have choices, there’s also a lot to figure out. What tools should your venue be using, and how do you get real results from your marketing efforts? Get tips from three marketing experts on how to use digital marketing the right way.
Ready to take your marketing to the next level?
Register now for EventCamp West in Las Vegas on Tuesday, April 14 or EventCamp East in New York City on Tuesday, April 28. The earlybird ticket price is only available until March 3 for Las Vegas and March 17 for New York City so act fast before prices go up!