Becoming a preferred venue for event planners is one of the best ways to drive repeat event business for your location.
However, there’s a lot of competition. Your local area most likely has dozens — or hundreds — of restaurants, hotels, and unique venues that are all trying to get event planners’ attention and become the best place to book weddings, social events, or corporate functions.
How do you stand out and get on these planners’ radars?
We’ve got tips from 12 events industry experts on what they look for in an event venue and what you can do to get more bookings.
Four of these experts will be presenting their tips live during our panel, What Planners Are Really Looking for in a Venue at our third annual EventCamp, held Tuesday, April 30 in Nashville. The panel will include Tripleseat’s Vice President of Marketing Latha Youngren as the moderator and a panel of event professionals including Sarah Kelley Freeman of Destination Musick City, Ali McQueen Cannon of HelmsBriscoe, Celebrity Wedding and Event Planner Angela Proffitt, and Desireé Wooldridge of Caterpillar Financial Services Corporation joining us on stage. You can be there by purchasing your tickets on our EventCamp website.
In 2018, the panel included Lisa Flores of Columbus Hospitality Group, Courtney Church of Corinthian Events, Jeanette R. Patenaude of Ropes & Gray, and Jessica Singh of Vertex Pharmaceuticals, and you can view a video of their discussion below:
Our 2017 EventCamp panel featured Jessica King of Ernst & Young, LLP, Liz King of Liz King Events and Techsytalk, Courtney McNeese of McNeese Thomas Group, and Cathy Zarkin, Event Planner at ABC Television. Check out the video of their discussion here:
Build relationships and boost bookings
Follow the advice of our EventCamp experts to build relationships with planners and offer them what they’re looking for, and you’ll be a top vendor in no time. Get even more tips and face time with experts by attending EventCamp in Nashville. In addition to our What Planners are Really Looking for in a Venue, we’re also offering sessions on sales techniques, how to reinvent your event space, using marketing to grow your business, and how to create the right reports to build a successful events program. Register now at tripleseateventcamp.com.